What We Do
Redwood provides services that deliver value to clients as they grow their businesses. We focus on the four most impactful areas of communications and public relations to ensure that your company gets maximum value from our skills and expertise.
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Strategy Development
Brand development, corporate messaging, product marketing, executive profile development—it’s hard to know what to do first and how to do it right.
We help clients fit the pieces together and formulate a pragmatic communications strategy that supports their business goals.
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Media Relations
You entrust us with your story, we package it up and find the right reporter, editor, or producer who wants to tell it.
Our understanding of the media landscape and relationships with journalists at top-tier, tech, business, and climate-focused media outlets get our clients results.
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Writing
Sometimes, telling your story in your own voice is the best way to reach your target audience.
Whether in opinion articles, blog posts, executive summaries, or social media content, we capture your ideas in concise, compelling written content.
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Marketing Content
Writing to trigger a specific action or feeling from your audience needs an expert touch.
We write website copy, pitch decks, fact sheets, and anything else you need to engage and delight your audiences and spur them to action.
Case Studies
Check out a few examples of how we’ve helped climate tech and sustainability clients reach their communications and business goals.
Communications Strategy
Successful corporate communications unify a company and its representatives around a strong brand, combining a consistent tone and simple, effective messages.
Investor pitches, marketing materials, website copy, and quotes in media coverage should echo and reinforce each other and provide valuable support to your core business.
We help our clients solidify their brand, codify their key messages and strategically deploy them to reach target audiences and achieve business objectives.
Media Relations
Everyone understands that earning coverage from respected news outlets is a good thing for your brand and your business.
But the most meaningful media relations work happens when you know exactly who you’re trying to reach with earned media coverage and what business goals it will serve.
We work with our clients to clearly answer those questions and then cultivate a story that leading climate, business, tech, and science reporters, editors, and producers will want to tell.
Not every story is a fit for The Wall Street Journal or TechCrunch, but with our deep experience and diverse network of contacts, we find the right platforms that will help our clients reach their target audiences where they are.
Writing
First-person storytelling and commentary can be a powerful tool for companies and their leaders to reach and influence their key audiences. When innovative ideas meet knowledgeable, practiced writers, the results can change the game.
We lead clients through a writing process that’s oriented toward reaching specific audiences who will be intrigued and inspired by fresh perspectives.
We work closely with company leadership to capture not just their thoughts, but their voice and their visions for the future.
Marketing Content
Although distinct from public relations, marketing–communications that seek to trigger specific actions (e.g., purchasing, signing up) from target audiences–works best when integrated into a broader strategic communications program.
We plan, outline, draft, and revise compelling marketing content for our clients as part of our comprehensive communications services.
Our marketing content is tailored to specific audiences, and our goal is always to produce measurable improvements in results.
Supplemental Services
In addition to our core services, we also offer supplemental services to meet the unique needs of each client. The Redwood team has experience and expertise in all of the following communications services, and can provide them to clients on a short- or long-term basis:
Analyst Relations
Community Engagement
Crisis Management
Digital Marketing and Advocacy
Event Management (Virtual and On-site)
Graphic Design
Grant Writing
Government/Public Affairs
Integrated Marketing and Communications
Internal Communications
Investor Relations
Policy Communications
Social Media Strategy, Content, and Account Management
Video Script Writing and Storyboarding